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What’s Your Drive?

S3XY eyewear for those who see a brighter future


The story of human civilization can be told as the story of energy and vision. With styling details inspired by Tesla vehicles, DRIVE Eyewear honors those who drive the world to a better and cleaner tomorrow.


A classic navigator – the shape and style favored by the “Technoking of Tesla” himself, Elon Musk. Specific design elements were added to both the frame bridge detail and the temples to elegantly mimic the beauty and sophistication of the cars.


A variation of the Giga’s, Tera has a sporty rectangular shape with a double detail on the bridge, giving it a tad more edge. The frames are made of stainless steel material, which is strong, lightweight, corrosion-resistant, and hypoallergenic.


Inspired by the lithium-ion battery that powers today’s electric cars, these sunglasses are named after a critical piece that helps achieve a vision of sustainable energy consumption. When you wear Lith, you’ll be reminded of this.


Named after Ms. Maye Musk herself, these frames are dedicated to the energy of a single mother raising three good-hearted children all while looking elegant and stylish. Maye is about confidence – a diligently strong man or woman who takes control of their future with grace.


Surinder Devgun

Model S Plaid
Tera Gunmetal Grey Lens

"There really is a gut-feel to everything you do in life, and that's not just because I'm a gastroenterology specialist."

These TESLA Owners Have Drive

Rick Cognata

Model 3 – Long Range, AWD
Lith Gunmetal Blue Mirror

"I teach leadership because it's important for others to discover drive within themselves in order to drive a better society."

Limited Edition Collection


Tesla Inspired

Our eyewear is proudly inspired by Tesla automobiles, which we’ve highlighted through the design styling details in both the frame bridge detail and temples.

Stainless Steel

This metal is strong, lightweight, hypoallergenic, and won’t easily rust or corrode. It’s also the same outer material used on the Cybertruck.

Lens Technology

Our lenses are made of polycarbonate, an impact-resistant material that is popular with most premium sunglasses. We offer plano-tinted or mirror-coated options.